Emanating luxury and style

Perfectly positioned just minutes from its iconic city centre, Aura has become Cambridge’s most desirable new address.

Brand Identity

A clean, fresh brand identity projecting modern sophistication.


The main brochure with its beautiful suede finish reinforced the sense of luxury on offer.

Product Detail

The 3-D floor plans visualised the extent of the space and the possibilities available.

The Problem

Developers Countryside aimed to position Aura as the most exclusive development in Great Kneighton, Cambridge. They are passionate about creating places where people aspire to live and we needed to reflect this at every touchpoint.

The Solution

This exciting project was a real team effort. Every detail was considered; matching photography with CGI style, creating copy with the perfect tone, right through to the detail on the floor plans and location maps.

The development features award-winning design and meticulous detail. This was reflected in the production and high spec finishing of the marketing collateral by using a range of different finishes to create a stylish and sophisticated feel.

The Statistics

Phases of development

Houses have sold for in excess of £1.5 million

To the top! Smokes....

Jacob Bailey London

93 Tabernacle St, London, EC2A 4BA
020 7729 0934

Jacob Bailey Suffolk

1 Woodbridge Road, Ipswich, Suffolk, IP4 2EA
01473 215656

Jacob Bailey Nottingham

Cumberland House, Nottingham, NG1 6EE
0115 684 0990

Jacob Bailey New York

215 Water St, Ground Floor, Brooklyn, NY 11201
+1 (646) 851 2260