DELICIOUS AND ON YOUR DOORSTEP

Just one of the many integrated campaigns we have developed to bring the East of England Co-op’s message to life with complete authenticity.

The Problem

All of the major supermarkets champion their local produce but few, if any, have the credentials of the East of England Co-op in working with their producers. We needed to tell this story in an authentic and engaging way whilst reaching new customers through awareness media.


The Solution

One of the greatest attributes of Sourced Locally is the strong partnerships which have been developed between the East of England Co-op and the 100s of local businesses who supply them with brilliant products. So we asked people like Laura and Robert at Fairfields Farm Crisps to talk about why working with their Co-op is so important to their business across a fully integrated campaign.

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