CHANGING THE WAY PEOPLE THINK ABOUT ENERGY

Flow are a new kind of energy company, offering a clever alternative to ‘The Big 6’. Enviable customer service and innovative products like the electricity generating Flow boiler set them apart in the energy market.

The Problem

A new kind of energy company and product in the form of the Flow boiler need careful explanation and targeting. How do you get the technology across while bringing to life the Flow difference and exceptional levels of service? Once again it's a question of Connecting Relevance.


The Solution

From video content to creative copywriting, elegant form design to simple interactive tools, our website made the complex simple. Central to this was our unique i5 approach which meant that we really understood the brand, its products and the market. And so, backed up by extensive consumer research and carefully developed brand propositions, our understanding of consumer needs and journeys informed a user-centric approach to a technical solution that brought the brand experience to life online.

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happy energy customers have signed up and still counting!

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